Ugly Bananas Have Sweeter Personalities

After a trip to Indonesia where we were welcomed by the bubbly culture, exotic bowls topped with delicious fruit and good vibes in every place we went, I knew I wanted to bring the idea of something similar back to Miami, where I live full time.

I purchased a 1988 Italian Ape Piaggio and recreated the back to resemble a food truck and that is how Peel was born. We use perfectly edible, but otherwise bruised bananas to make a creamy soft serve and we add toppings of all kinds to make a delicious breakfast, mid-afternoon or post-workout snack. We’re a fully vegan, sustainable company that is raising awareness of food waste and using rescued fruit to prove it.

Did you know about a third of the planet’s food goes to waste, often because of its looks? Known as “ugly fruit” simply due to cosmetic blemishes, grocery stores discard and waste anything that seems unfit to the eye even before it hits the shelves.

Ugly doesn’t mean “rotten” or “spoiled”. In fact, these are perfectly edible fruit. At Peel - we love imperfect but perfectly tasting. The browning of bananas is actually Mother Nature’s brown sugar! As bananas brown, enzymes break down starches in the banana to produce more natural sugar. We partner with local fruit suppliers and buy their brown bananas that would normally be wasted. We can’t get enough of these!

Sources matter. And so does the amount of ingredients that are used to make delicious soft serve. Because of the natural sugar that’s already in our bananas, we don’t add any additional sugar or sweeteners.

What’s in a Peel serving you ask? Two simple ingredients: bananas and coconut milk! Every serving of Peel Soft Serve has roughly 2 bananas and 2 tablespoons of coconut milk.

We invite you to come and taste the difference in our soft serve. If it wasn’t guilt-free enough, every banana peel used goes to a local farm to help with their compost. Peel just opened our first store front in 175 NE 96 ST Miami, FL 33138! We also cater private events with our Peel Mobile.



Valeria Alvarez

Founder